77" Sony K77XR80 BRAVIA 8 4K Ultra HD OLED Smart TV
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| Price | $4499.99 |
| Our Price |
$3999.99 CAD |
Aesthetic slimness, blends in beautifully
The perfect centrepiece for your living space with slim styling that harmonizes in any environment, lifelike pictures and atmospheric sound.
Design
Harmonic Presence. Slim and chic for your living space.
Takes centre stage in any room. Our new slim and thin TV design graces your living space with shapes, materials, colours and surface treatments that blend beautifully with interior décor, walls and home theatre products.
Seamlessly blends into your wall
Becomes part of your room. With our slim bezel, a thin profile and side edges coloured and treated to blend with walls, this TV is a natural for wall mounting.
Vibration finish. Harmonizes with your home.
Designed with an almost invisible bezel. Its naturally warm, smudge-resistant texture blends seamlessly with interior decor, walls and BRAVIA Theatre.
Perfectly integrates TV and soundbar, almost no stand visible
Cleverly concealed. Our Underlay Stand is a thin, flat steel plate designed with a metallic hairline finish. Stack BRAVIA Theatre on top of the stand and it virtually disappears.
Multi-purpose stand fits your style
Absolute flexibility. Our 4-way stand gives you the choice of an outside position, an inside position for smaller shelves or two soundbar positions to meet your viewing preference.
Clutter-free from every angle
No unsightly cables trailing across tabletops. The rear cover keeps wires neatly hidden for a clutter-free look from the front, back and sides.
Picture
Pure black OLED, bright and beautiful
Brilliant pictures. We’ve taken the infinite blacks and stunning detail of OLED for astonishing texture and realism.
Over 8 million self-lit pixels, intense brightness and contrast
The pinnacle of precision. Our OLED screen individually and expertly controls 8 million self-illuminating pixels, turning each one on or off to dark and light for deeper blacks and more dazzling colours.
Every scene brighter with brilliant colour and contrast
More colour and contrast in highlights. With a high luminance panel (1) and temperature sensor (2), this TV with XR Contrast Booster precisely controls light for brighter pure black pictures.
Over a billion vivid, real-world colours
See the world’s colours with all the vibrance of real life. Our XR Triluminos Pro™ reproduces over a billion of them with the subtle differences from saturation and hue that enables natural shades in every detail.
Clear pictures. Refined and upscaled to 4K.
Your favourite films, enhanced and enriched with extra detail. XR Clear Image uses a custom database of textures to intelligently convert any content to near 4K quality, whatever the source.
Even fast-moving action stays clear and blur-free
All the action, free of blur and judder. XR OLED Motion detects and analyzes visual elements on successive frames, then creates and inserts extra frames between the originals for smoother scenes.
Unmatched realism with XR Processor
Powered for precision. Our XR Processor™ features a scene recognition system that detects and analyses data with flawless accuracy, then optimizes the picture for ultimate realism.
Beautiful colours from any angle
Watching TV from the sides is now as satisfying as from the centre. Our OLED panel keeps colours consistent and true, wherever you’re watching.
Bring cinematic pictures home
Dive into cinema-like visuals at home. Our home entertainment picture quality expertise helps us faithfully reproduce the creator’s vision with Studio Calibrated modes developed through collaboration with Sony and the world’s top streaming services.
Sound
Screen speaker, always cinematic
Bring cinema home. Actuators behind the screen vibrate and turn it into a speaker that delivers clear and immersive sound from the centre with the same sound structure as the cinema. The newly equipped tweeter brings out the surround feel to provide a cinema-like experience.
Sound from the screen, precisely matching action
Sound and pictures, perfectly in sync. Acoustic Surface Audio +™ with tweeter turns every part of the screen into a powerful speaker that emits sound from exactly the right place in the scene. Hear dialogue straight from the actor and bring the theatre-like experience to your home.
Crystal-clear voice. Precise dialogue.
No more muffled voices. Our new Voice Zoom 3™ recognizes human dialogue through AI machine learning and amplifies or reduces its volume so even small dialogue sounds loud and clear. Works with our home theatre products too.
Intelligent processing upscales ordinary stereo sound to extraordinary 3D surround.
Be immersed. Our 3D Surround Upscaling creates virtual surround from above and the sides using just the TV speakers. Even 2ch and 5.1ch audio is upscaled to immersive 5.1.2ch sound. What’s more, Dolby Atmos® and DTS:X® support provides unforgettable spatial sound.
Home Entertainment
With BRAVIA Theatre, home becomes cinema
Fill every corner of your room with soul-stirring cinematic sound. Pairing BRAVIA with BRAVIA Theatre brings the emotion and excitement of a movie theatre home, an unmatched audio-visual experience.
All-round cinematic, go beyond conventional virtual surround sound
It’s nothing short of revolutionary. Our 360 Spatial Sound Mapping technology creates phantom speakers beyond physical speakers for a cinema-like layout and true movie theatre entertainment at home.
Sound precisely matches what’s on screen
Sound is adjusted as one integrated speaker system. Acoustic Center Sync enables our home theatre equipment to use BRAVIA as a centre speaker so that sound comes from the screen rather than just the soundbar.
Crystal-clear voice. Precise dialogue.
No more muffled voices. Our new Voice Zoom 3™ recognizes human dialogue through AI machine learning and amplifies or reduces its volume so even small dialogue sounds loud and clear. Works with our home theatre products too.
Ready for 360 Spatial Sound Personalizer
Tailor your Dolby Atmos® and DTS:X® experience by combining our wearable speaker or BRAVIA Theatre U with BRAVIA for spatial surround. Works with some Sony Headphones too.
Control your BRAVIA Theatre effortlessly
Easily control features such as sound field and volume using just the TV remote. With an integrated UI, soundbar sound settings automatically appear on the BRAVIA Quick Settings menu.
Sony | BRAVIA Connect app
Control BRAVIA and BRAVIA Theatre from your smartphone. With the BRAVIA Connect app, you can adjust volume and settings and even check your set up without using the remote or on screen men
HDMI connection. Easier for everyone.
Never again have trouble connecting your soundbar and TV via HDMI. Tactile dots on the ARC/ACS terminal makes linking up easier for everyone.
Single view, simultaneous sound
Our TV with simultaneous sound output lets you listen to a show on your headphones while your partner listens to the same show through the TV speakers. You can also change the volume using Bluetooth devices separately.
Smart
Entertainment you love. With help from Google.
Google TV™ brings together movies, shows, and more from across your apps and subscriptions and organizes them just for you.0123
Eco
Love entertainment. Love the planet.
Great pictures and sound should never compromise the environment. We work tirelessly to help reduce our impact on the planet.01
Game
Game time. Be invincible.
BRAVIA captures the awesome graphics and soundscapes of today’s games. Want more? Pair with a PlayStation®5 console for absolute immersion.0
Aesthetic slimness, blends in beautifully
Our slim and chic OLED TV is designed with Harmonic Presence to blend harmoniously with your living space, the perfect centrepiece in any room. Aesthetic beauty is perfectly matched with bright Pure black OLED pictures and cinematic screen sound for unforgettable entertainment.
| Accessibility | |
|---|---|
| MENU TIMEOUT SETTING | Yes |
| Accessories | |
| Optional accessories | Wall-mount Bracket (Sony original Wall-Mount Bracket); Camera Unit (CMU-BC1)Depends on country selection |
| Accessibility | |
| SWITCH ACCESS | Yes |
| TALKBACK | Yes |
| POWER-ON VOLUME SETTINGS | Yes |
| ACCESSIBLE INITIAL SETUP WITH TALKBACK | Yes |
| Voice Search | Yes |
| Accessibility Shortcut | Yes |
| Text Magnification | Yes |
| Closed Caption | Closed Caption |
| Built-in Tuner | |
| Tuner Channel Coverage (Digital Cable) | CATV: 1–135 |
| TV System (Digital Sat) | - |
| CI+ | - |
| Accessibility | |
| Screen Reader | Yes |
| Audio Description (Audio key) | Yes |
| COLOUR INVERSION | Yes |
| Built-in Tuner | |
| TV System (Digital Cable) | Clear QAM |
| Tuner Channel Coverage (Digital Terrestrial) | VHF: 2–13/UHF: 14–69 (2–13/14–36 for ATSC3.0) |
| Tuner Channel Coverage (Analog) | VHF: 2-13/UHF: 14-69/CATV: 1-135 |
| TV System (Digital Terrestrial) | ATSC/ ATSC3.0 (NEXTGEN TV / Available only when region/country is set to U.S.A.) |
| TV System (Analog) | M |
| Number of Tuners (Sat) | - |
| Number of Tuners (Terrestrial/Cable) | 1 (Digital/Analog) |
| Design | |
| Stand design | Underlay stand |
| STAND COLOUR | Dark silver |
| STAND POSITION | 4way position (Outside/Inside/Outside for Soundbar/Inside for Soundbar) |
| BEZEL DESIGN | Seamless Edge |
| REMOTE CONTROL | Standard Remote |
| BEZEL COLOUR | Dark Silver/Vibration finish |
| Power and Energy saving | |
| Power Saving Mode / Back Light Off Mode | Yes |
| Dynamic Backlight Control | - |
| Dimensions and Weight | |
| STAND WIDTH (STANDARD POSITION) | 49 5/8 in (1,258 mm) |
| STAND WIDTH (NARROW POSITION) | 23 1/2 in (596 mm) |
| Power and Energy saving | |
| Energy Star® compliant | - |
| Power Requirements (voltage/frequency) | 60 Hz for UL cUL 50/60 Hz for other, AC 120 V for UL cUL AC 110-240 V for other |
| Power Consumption (Standby Mode) for Energy Star | - |
| Power Consumption (On Mode) for Energy Star | - |
| Presence of lead | - |
| Mercury content(mg) | 0.0 mg |
| Power Consumption (in standby) | 0.5 W |
| Screen Size (inch, measured diagonally) | 77 in (76.7 in) |
| SCREEN SIZE (CM, MEASURED DIAGONALLY) | 195 cm |
| Software | |
| Auto Calibration with CalMAN® | Yes |
| Features for PlayStation®5 | |
| Auto HDR Tone Mapping | Yes |
| Auto Genre Picture Mode | Yes |
| Software | |
| Internet Browser | - |
| Application Store | Yes (Google Play Store) |
| Teletext | No |
| Sleep Timer | Yes |
| On/Off Timer | Yes |
| CONTROL MENU | Yes |
| Electronic Program Guide (EPG) | Yes |
| BUILT-IN MIC SWITCH | Yes (Centre) |
| Voice Search | (Voice Search)Yes/(Built-in Mic)Yes |
| Text Input Language | ENGLISH / FRENCH / GERMAN / HEBREW / ITALIAN / RUSSIAN / SPANISH / VIETNAMESE / JAPANESE |
| ECO DASHBOARD | Yes |
| Operating System | Android TV™ |
| SMART TV | Google TV™ |
| On-board Storage (GB) | 32 GB |
| Display Language | AFRIKAANS, AMH, ARABIC, ASSAMESE, AZE, BEL, BULGARIAN, BENGALI, BOSNIAN, CATALAN, CZECH, DANISH, DEU, GREEK, ENGLISH, SPANISH, ESTONIAN, BAQ, PER, FINNISH, FRENCH, GLG, GUJARATI, HINDI, CROATIAN, HUNGARIAN, INDONESIAN, ISL, ITALIAN, HEBREW, JAPANESE, KAZAKH, KANNADA, KOR, KIR, LAO, LITHUANIAN, LATVIAN, MACEDONIAN, MALAYALAM, MON, MARATHI, MAY, BUR, NOB, NEP, NLD, ORIYA, PANJABI, POLISH, PORTUGUESE, ROMANIAN, RUSSIAN, SOL, SLOVENIAN, ALB, SERBIAN, SWEDISH, SWAHILI, TAMIL, TELUGU, THAI, TGL, TURKISH, UKRAINIAN, URD, UZB, VIETNAMESE, SIMPLIFIED CHINESE, TRADITIONAL CHINESE, ZULU |
| Camera | |
| CAMERA FUNCTION | Yes(Camera apps) |
| Sound (Processing) | |
| ACOUSTIC CENTRE SYNC | Yes (Sony-compatible Soundbar) |
| READY FOR 360 SPATIAL SOUND PERSONALIZER | Yes (via Bluetooth) |
| Camera | |
| CAMERA | BRAVIA Cam(Option) |
| Sound (Processing) | |
| Sound modes | - |
| VOICE ZOOM | Voice Zoom 3 (Also available with compatible Sony Soundbar) |
| Simulated surround sound | 3D Surround Upscaling |
| ACOUSTIC AUTO CALIBRATION | Room And User Position Compensation |
| Sound (Speakers and Amplifier) | |
| Speaker Type | Acoustic Surface Audio+, Sound Positioning Tweeter |
| Speaker Configuration | Actuator x2, Tweeter x2, Subwoofer x1 |
| Sound (Processing) | |
| Dolby audio format support | Dolby™ Audio, Dolby™ Atmos |
| DTS audio format support | DTS Digital Surround, DTS Express, DTS-HD Master Audio, DTS-HD High Resolution Audio, DTS:X |
| Sound (Speakers and Amplifier) | |
| Audio Power Output | 13 W + 13 W + 10 W + 10 W + 10W |
| PICTURE (PROCESSING) | |
| SENSOR | Light |
| STUDIO CALIBRATED | Netflix, SONY PICTURES CORE |
| HDMI PC INPUT SIGNAL FORMAT | 640x480 (31.5 kHz, 60 Hz), 800x600 (37.9 kHz, 60 Hz), 1024x768 (48.4 kHz, 60 Hz), 1280x1024 (64.0 kHz, 60 Hz), 1152x864 (67.5 kHz, 75 Hz), 1600x900 (55.9 kHz, 60 Hz), 1680x1050 (65.3 kHz, 60 Hz), 1920x1080 (67.5 kHz, 60 Hz) |
| Picture modes | Vivid, Standard, Cinema, Professional, Calm, Photo, IMAX Enhanced, Dolby Vision (Vivid/Bright/Dark/Game), FPS game, RTS game |
| Clarity enhancement | XR Clear Image |
| Motion enhancer (Native Hz) | XR OLED Motion, Auto mode |
| HDR (High Dynamic Range) compatibility | Yes (HDR10, HLG, Dolby Vision) |
| Video signal support | HDMI™ signal: 4096 x 2160p (24, 60 Hz), 3840 x 2160p (24, 30, 60, 120 Hz), 1080p (24, 30, 60, 120 Hz), 1080i (60 Hz), 720p (24, 30, 60 Hz), 480p |
| Colour enhancement | XR TRILUMINOS PRO™, Live Colour™ Technology |
| PICTURE (PANEL) | |
| Resolution | 3840 x 2160 |
| Refresh Rate | 120 Hz |
| Viewing Angle (X-Wide Angle) | - |
| ANTI REFLECTION (X-ANTI REFLECTION) | - |
| PICTURE (PROCESSING) | |
| Picture processor | XR Processor |
| CONTRAST ENHANCEMENT | XR Contrast Booster 15, Dynamic Contrast Enhancer |
| PICTURE (PANEL) | |
| Backlight dimming type | - |
| Backlight type | - |
| Display type | OLED |
| Connectivity | |
| USB playback codecs | MPEG1:MPEG1/MPEG2PS:MPEG2/MPEG2TS(HDV, AVCHD): MPEG2, AVC/MP4(XAVC S): AVC, MPEG4, HEVC/AVI: Xvid, MotionJpeg/ASF(WMV): VC1/MOV: AVC, MPEG4, MotionJpeg/MKV: Xvid, AVC, MPEG4, VP8.HEVC/WEBM: VP8/3GPP: MPEG4, AVC/MP3/ASF(WMA)/LPCM/WAV/MP4AAC/FLAC, JPEG/HEIF/WEBM: VP9/AC4/ogg/AAC/ARW (Screen nail only) |
| Variable Refresh Rate (VRR) | Yes (for HDMI™3/4) |
| Auto Low Latency Mode (ALLM) | Yes (for HDMI™1/2/3/4) |
| USB drive format support | FAT16/FAT32/exFAT/NTFS |
| USB | 2 (side) |
| USB HDD Recording | No |
| Digital Audio (Outputs) | 1 (Side) |
| SIMULTANEOUS SOUND OUTPUT WITH TV SPEAKER | Bluetooth A2DP Device |
| Headphone Output(s) | - |
| Audio Output(s) | - |
| Subwoofer Output(s) | - |
| HDMI Audio Return Channel (ARC) | Yes (eARC/ARC) |
| Features specified in HDMI2.1 | 4K120/eARC/VRR/ALLM/SBTM(Source-Based Tone Mapping) |
| BRAVIA SYNC (INCLUDING HDMI-CEC) | Yes |
| HDCP | HDCP 2.3 (for HDMI™ 1/2/3/4) |
| HDMI | 4 (4 side) |
| APPLE AIRPLAY | Yes |
| APPLE HOMEKIT | Yes |
| RF (Terrestrial/Cable) Connection Input(s) | 1 (Side) |
| IF (SATELLITE) INPUT(S) | No |
| Component Video (Y/Pb/Pr) Input(s) | No |
| Composite Video Input(s) | No |
| RS-232C Input(s) | 1 (Side) |
| CHROMECAST BUILT-IN | Yes |
| Bluetooth profile support | Version 5.3, HID (mouse/keyboard connectivity)/HOGP (Low Energy device connectivity)/SPP(Serial Port Profile)/A2DP (stereo audio) /AVRCP (AV remote control) |
| RJ45 | 1 (Side) |
| WI-FI FREQUENCY | 2.4 GHz/5 GHz/6 GHz |
| Wi-Fi | Wi-Fi Certified 802.11a/b/g/n/ac/ax |
| Dimensions and Weight | |
| Weight with stand | 74.9 lb (34 kg) |
| TV WITH STAND (INSIDE FOR SOUNDBAR) (WEIGHT) | 74.9 lb (34 kg) |
| Shipping Weight | 45 kg/99.2 lb |
| Weight without stand | 71.2 lb (32.3 kg) |
| VESA® Hole Pitch(W x H) | 11.81 x 11.81 inch (300 x 300 mm) |
| STAND WIDTH (INSIDE FOR SOUNDBAR) | 23 1/2 in (596 mm) |
| STAND WIDTH (SOUNDBAR POSITION) | 49 5/8 in (1,258 mm) |
| Shipping Dimensions(WxHxD) | 75 3/8 x 44 1/4 x 7 5/8 inches / 1,912 x 1,122 x 191 mm |
| TV WITH STAND (INSIDE FOR SOUNDBAR) (W x H x D) | 67 1/2 x 42 x 16 3/8 in (1,713 x 1,066 x 405 mm) |
| DIMENSION OF TV WITH STAND (SOUNDBAR POSITION) (W x H x D) | 67 1/2 x 42 x 16 3/8 in (1,713 x 1,066 x 405 mm) |
| DIMENSION OF TV WITH STAND (NARROW POSITION) (W x H x D) | 67 1/2 x 39 7/8 x 16 in (1,713 x 1,012 x 405 mm) |
| Dimensions without stand(WxHxD) | 67 1/2 x 38 3/4 x 1 1/2 inches / 1,713 x 984 x 38 mm |
| Dimensions with stand(WxHxD) | 67 1/2 x 39 7/8 x 16 inches / 1,713 x 1,012 x 405 mm |
| MODEL YEAR | |
| Model year | 2024 |
| Dimensions and Weight | |
| Screen Size | 77 in (76.7 in) / 195 cm |
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